Independent review · Updated Oct 2026
VitusVet logo

VitusVet Review

Vet-built reminders, texting, branded app and payments

VitusVet is vet-built client communication software with reminders, two-way texting, a practice-branded client app, refill reminders and VitusPay payments, rated 4.7 on Capterra.

Data-driven analysisVerified user reviewsIndependent scoringZero pay-to-rank
4.7/570 reviews
Thousands of veterinary professionalsveterinary professionals
From $99 per feature/mopricing
2013founded
15+ PIMS integrationsintegrations
How users rate VitusVet4.7/5 avg ยท 70 reviews
Features4.4
Ease of use4.7
Value for money4.6
Customer service4.7
On this page

The verdict

VitusVet was founded in 2013 by veterinarian Dr. Mark Olcott and it shows: reminders by text, email, push and postcard, appointment and refill requests, two-way texting with photos that saves to the chart, digital forms, surveys and reviews, and a client app branded to your practice with records and due dates. Smart refill reminders and VetShipRx support an in-house pharmacy, and VitusPay adds Text to Pay, contactless payments and client payment plans. It integrates with Avimark, Cornerstone, Pulse, ImproMed, DaySmart and other established PIMS, with free onboarding and unlimited training. It rates 4.7 on Capterra from 70 reviews with 94 percent positive sentiment, and pricing is modular from about $99 per feature a month. The catches are no ezyVet, Neo, Shepherd or Vetspire integration and occasional reminder glitches.

VitusVet at a glance

VendorVitusVetCategoryVeterinary client communication
Best forestablished practices that want modular reminders, texting and paymentsStarting priceFrom $99 per feature/mo
Free trialDemo onlyFree planNo
User rating4.7/5 (70 reviews)Our score8.2/10
DeploymentCloud and client appFounded2013
HeadquartersFounded near Baltimore, MDUsersThousands of veterinary professionals

See VitusVet in action

A quick look at the interface, so you know what you are getting before the trial.

VitusVet screenshotVitusVet screenshot

What VitusVet does

The areas we lean on most in daily use, and how VitusVet handles each.

AU

Automated reminders

Service and appointment reminders by text, email, push and postcard, with confirmations that help patient care stay on schedule.

TW

Two-way texting

Text and picture messaging from the clinic, saved to the chart.

BR

Branded client app

Your practice's app with records, due dates, reminders and requests.

AP

Appointment scheduling

Clients request appointments and refills from their phone, so scheduling happens without a call.

RE

Refill reminders & pharmacy

Smart refill reminders and VetShipRx online pharmacy.

VI

VitusPay payments

Text to Pay, contactless checkout, client payment plans and free equipment.

FO

Forms, surveys & reviews

Digital forms plus client surveys and review requests.

PR

Practice reporting

Real-time practice performance monitoring.

How VitusVet works day to day

VitusVet is veterinary client communication and payments software made by a veterinarian. It was founded in 2013 by Dr. Mark Olcott, a former partner at a multi-doctor small animal practice outside Baltimore, and co-founder Kalpesh Raval, to fix the client communication problems Dr. Olcott saw every day. Today VitusVet combines automated reminders, two-way texting, online appointment requests, a client app branded to your practice, prescription refill reminders and an online pharmacy option with VitusPay digital payments, and the company says thousands of veterinary professionals across North America use it, from small independent practices to emergency hospitals, mobile and equine veterinarians and multi-location groups.

Reminders are the foundation of VitusVet client communications, and they help veterinarians keep patient care on schedule. VitusVet sends service and appointment reminders by text, email, push notification and postcard, confirms appointments and lets clients request appointments and medication refills from their phone. Two-way texting with picture messaging lets the front desk send surgery updates and photos, and texts can be saved to the chart, which reviewers say cuts the time spent copying messages into records. Digital forms, client surveys and review requests, and real-time practice performance reporting round out the communication tools.

The client app is a real differentiator. It is branded to your practice rather than to VitusVet, and it gives pet owners their routine records, upcoming due dates such as vaccines and deworming, personalized reminders, appointment and refill requests and notifications in one place. The app also has a Share Records option for sending a pet's records on.

VitusVet markets itself as veterinary software that simplifies practice management, but it is not a full practice management system: it sits on top of your PIMS and handles the client side of the practice. For veterinarians, that means less time on the phone and more time on patient care. Appointment scheduling runs through online requests and digital reminders, so clients book and confirm without calling; pet owners get digital medical records, vaccine due dates and refill requests on their phone; and the practice team sees requests, texts and payments in one place. VitusVet sums up its goal as improving the connection between pet owners and care providers, and its list of benefits is practical: reduce no-shows, automate manual tasks, cut expenses, go paperless, save time, increase compliance and keep clients happy.

Pharmacy and payments are the second half of the platform. Smart refill reminders by text, email or push aim to fix low medication and preventive compliance; in a six-month study with Nutramax, VitusVet reports a 31 percent conversion rate on its digital refill reminders, and reviewers praise VetShipRx for keeping an in-house pharmacy competitive. VitusPay adds contactless payments, Text to Pay links that clients pay from their phone, affordable monthly payment plans for clients, free payment equipment and no-cost processing options, with Text to Pay available to US practices in USD.

Integration covers most of the older and mid-market PIMS. VitusVet integrates with Avimark, Covetrus Advantage, ClienTrax, Complete Clinic, Cornerstone, Covetrus Pulse and eVetPractice, DaySmart Vet and Vetter, DVMax, HippoManager, ImproMed Infinity and ImproMed Equine, Intravet and Via. Cloud systems such as ezyVet, IDEXX Neo, Shepherd and Vetspire are not on its integration list, so check before you buy if you run one of them. Onboarding is free, setup is fast, the company handles scheduling the integration with your veterinary team, and VitusVet offers unlimited live and video training for new hires and refreshers, plus free support.

VitusVet pricing is not published; packages are customized around the features you choose, and Capterra lists a starting price of $99 per feature per month. That modular approach is why reviewers who only need reminders and texting describe it as affordable compared with all-in-one platforms. One practice owner says they compared five solutions and chose VitusVet for service reminders, appointment reminders, appointment requests and text messages at an affordable price.

VitusVet reviews are among the best in the category. It holds 4.7 out of 5 from 70 reviews on Capterra, with ease of use and customer service at 4.7, value for money at 4.6 and features at 4.4, and 94 percent positive sentiment with no negative reviews in the sentiment breakdown; VetSoftwareHub shows 4.7 from 72 reviews. Users praise responsive support, easy reminders and client requests and the texting number matching the clinic number. Criticisms are smaller: reminders that occasionally misfire or repeat, confirmation texts that are hard to change, campaigns that are difficult to format, and non-clients able to submit appointment requests that look like client requests.

If VitusVet is not the right fit, the closest VitusVet alternatives are PetDesk, which supports more PIMS and adds phones and an AI scribe, Weave for phones, texting and reviews, Otto for scheduling, communication and payments, IDEXX Vello for ezyVet, Neo and Cornerstone practices, and AllyDVM for reminders and client apps. The verdict: built by veterinarians for veterinary practices, VitusVet is a well-supported way to add reminders, texting, a practice-branded app, refill reminders and payments to an established PIMS, and it is especially strong value for practices that want to pay only for the features they use. As a client communication solution it will not replace your PIMS, but it can improve daily operations, save the front desk hours each week and improve how your clinic stays in touch with clients between visits.

VitusVet pros and cons

Pros

  • 4.7 on Capterra from 70 reviews; 94 percent positive sentiment
  • Client app branded to your practice, with records and due dates
  • Reminders by text, email, push notification and postcard
  • Smart refill reminders and VetShipRx online pharmacy
  • VitusPay: Text to Pay, contactless payments and client payment plans
  • Free onboarding, unlimited training and free support

Cons

  • No ezyVet, IDEXX Neo, Shepherd or Vetspire integration listed
  • Pricing not published; modular per-feature packages
  • Occasional reminder errors and hard-to-change confirmation texts
  • Campaigns can be difficult to format
  • No built-in phone system

Who should use VitusVet, and who should skip it

A great fit if you

  • You run Avimark, Cornerstone, Pulse, ImproMed or DaySmart Vet
  • You want a client app with your practice brand
  • You sell preventives and medications and want refill compliance
  • You want to pay only for the features you use
  • You run an equine, mobile or emergency practice

Is VitusVet right for your practice?

Here is how VitusVet fits each type of practice, and what to check for yours.

GE

VitusVet for General practice

Reminders, texting and requests cut front desk calls.

EM

VitusVet for Emergency hospitals

Picture texting keeps owners updated during treatment.

EQ

VitusVet for Equine and mobile vets

Reminders and Text to Pay work away from the clinic.

PR

VitusVet for Practices with a pharmacy

Refill reminders and VetShipRx drive medication compliance.

GR

VitusVet for Groups and GPOs

Enterprise options for practice groups and professional organizations.

VitusVet scorecard

How VitusVet scored across our rubric. Every tool is measured on the same areas.

Client app 9
Ease of use 9.2
Value for money 9
PIMS integration 8
Payments & pharmacy 8.8
Reminders & texting 9.2

VitusVet pricing and plans

Real starting prices, dated and re-checked each pass. VitusVet does not publish pricing. Packages are customized around the features you choose, such as reminders, texting, appointment requests, pharmacy and payments, and Capterra lists a starting price of $99 per feature per month. Onboarding, training and support are free, and VitusPay offers free payment equipment and no-cost processing options.

Plan
Per feature
From $99/mo
Plan
VitusPay
Quote

VitusVet integrations

Tools VitusVet connects with out of the box, so it fits the stack you already run.

Avimark Covetrus Advantage IDEXX Cornerstone Covetrus Pulse eVetPractice DaySmart Vet ImproMed ClienTrax DVMax HippoManager Intravet Via

Support, training and deployment

How you can reach the VitusVet team, how they onboard you, and where it runs.

Support

  • Free customer support
  • Practice login help

Training

  • Free onboarding
  • Unlimited live and video training

Deployment

  • Cloud, Web-Based
  • Branded client app (iOS, Android)
  • Payment terminals

Typical customers

  • General practices
  • Emergency hospitals
  • Mobile and equine vets
  • Practice groups and GPOs

VitusVet alternatives

If VitusVet is not the fit, these are the closest tools we rank, in order.

PetDesk logo
PetDeskVeterinary client communication, booking and phones
8.4/10
Features4.5
Ease of use4.7
Value for money4.6
Customer service4.7
Read review →
Otto logo
OttoAll-in-one vet communication, payments and AI
8.3/10
Read review →
Vello logo
VelloIDEXX client engagement for ezyVet, Neo and Cornerstone
8.1/10
Features4.7
Ease of use4.7
Value for money5.0
Customer service5.0
Read review →
Mango Voice logo
Mango VoiceHealthcare VoIP phone system with AI call summaries
7.6/10
Features4.0
Ease of use4.2
Value for money4.0
Customer service3.8
Read review →
Quick compare: VitusVet vs PetDesk
VitusVet logoVitusVet
Our score8.2/10
Starts atFrom $99 per feature/mo (Capterra)
Free trialNo
vs
PetDesk logoPetDesk
Our score8.4/10
Starts atQuote; Capterra lists from $249/mo
Free trialNo
Read review →
4.4 Features 4.5
4.7 Ease of use 4.7
4.6 Value for money 4.6
4.7 Customer service 4.7

How to test VitusVet before you commit

Every tool demos well. These are the checks that actually tell you whether VitusVet fits your practice, while the free trial is still running.

Run a real appointment end to end

  • Use your own templates and one of your busiest appointment or session types
  • Test it on the devices your staff actually use, not a demo laptop
  • Move the result into the system you already use and time every step
  • Add a second user and watch how the per-seat price moves

Watch for the catch

  • Usage caps, credits or add-on fees that only show up on the invoice
  • Features quietly locked to a higher tier than the one you tried
  • Onboarding or data import sold as a paid add-on
  • How hard it is to export your data if you decide to leave

VitusVet FAQ

What is VitusVet?

VitusVet is veterinary client communication and payments software founded in 2013 by veterinarian Dr. Mark Olcott. It provides automated reminders, two-way texting, appointment and refill requests, a practice-branded client app, refill reminders and VitusPay payments that integrate with your PIMS.

Is VitusVet practice management software?

Not in the full sense. VitusVet calls itself veterinary software that simplifies practice management, but it is a client communication, scheduling, pharmacy and payments layer that integrates with your existing PIMS, such as Avimark, Cornerstone or Covetrus Pulse. Medical records, billing and inventory stay in the PIMS, while pet owners see their pet's digital medical records and due dates in the VitusVet app.

How much does VitusVet cost?

VitusVet does not publish pricing; packages are customized around the features you choose, and Capterra lists a starting price of $99 per feature per month. Onboarding, unlimited training and support are free.

Does VitusVet help reduce no-shows?

Yes, that is one of its main goals. Digital appointment reminders by text, email and push, confirmations, postcard reminders and online scheduling requests keep pet owners on track, and two-way communications let the veterinary team answer questions before the visit. Pet owners also see upcoming due dates and medical records in the app, which helps veterinarians keep preventive care and patient follow-ups on schedule.

Which PIMS does VitusVet integrate with?

VitusVet integrates with Avimark, Covetrus Advantage, ClienTrax, Complete Clinic, Cornerstone, Covetrus Pulse and eVetPractice, DaySmart Vet and Vetter, DVMax, HippoManager, ImproMed Infinity and Equine, Intravet and Via. ezyVet, Neo, Shepherd and Vetspire are not on its list.

Is the VitusVet app branded to my practice?

Yes. The VitusVet client app is branded to your practice and gives pet owners their routine records, upcoming due dates, personalized reminders and appointment and refill requests on their phone.

How do pet owners log in to VitusVet?

Pet owners use the Pet Owners Login on vitusvet.com or the client app, and practices use the separate Practice Login. Your clinic sends the invitation that connects a pet owner to their pets' records.

What do VitusVet reviews say?

VitusVet holds 4.7 out of 5 from 70 Capterra reviews, with ease of use and customer service at 4.7 and 94 percent positive sentiment. Users praise support, reminders and client requests; criticisms include occasional reminder errors and hard-to-edit confirmation texts.

Does VitusVet handle payments?

Yes. VitusPay offers contactless payments, Text to Pay links clients pay from their phone, monthly payment plans for clients, free payment equipment and no-cost processing options. Text to Pay is available to US practices.

Does VitusVet send prescription refill reminders?

Yes. Smart refill reminders go out by text, email or push notification, and VitusVet reports a 31 percent conversion rate in a six-month study with Nutramax. VetShipRx adds an online pharmacy option.

What are the best VitusVet alternatives?

The closest VitusVet alternatives are PetDesk, Weave, Otto, IDEXX Vello and AllyDVM, depending on whether you need wider PIMS support, a phone system or payments in the same platform.

VitusVet reviews from real users

Verified reviews from people running VitusVet in the field. Every review is read by our team before it goes live, so this is honest signal, not spam.

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D
Fact-checked by Duhari review team Every review is checked by a second tester before it goes live.
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The Duhari review team is the small group that fact-checks every review and calculator before it goes live. Led by founder Marko Ristic, the team re-checks each software score against the same fixed 40-point rubric, and pressure-tests every cost calculator range against real quotes and public pricing data. Nothing ships on a first pass or a single opinion.

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Why trust this list

Why our ranking is worth trusting

The 40-point rubric40 pts
Clinical records & notes
8
Ease of use
7
Client communication
7
PIMS & lab integrations
6
Pricing & value
5
Support & onboarding
4
Security & data
3
How the scoring works
Independent, not sponsoredVendor pricing, verified user reviews and real workflows, never a paid demo.
One 40-point rubricThe same scale for every tool, so the numbers are comparable.
Zero pay-to-rankNo vendor can buy a rank, a score or an award.

“We score every tool against the same 40 points, from the same sources. If it wins, it earned it, and no vendor can change that.”

The Duhari review team
1
Independent, not sponsoredNo vendor accounts, no special treatment
2
Real prices, real reviewsChecked against vendor pages and verified users
3
Scored on 40 pointsThe same rubric for every single tool
Independent, not vendor-owned. No pay-to-rank placements, real starting prices, and hands-on scores, unlike the big directories. See our full methodology →
For the VitusVet team

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VitusVet rated 8.2/10 by Duhari

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